Founder
Father of 2 🧑🧒🧒 CEO of @parameterllc 📱 Host of @liquidroosterpodcast 🎙️ I love cycling, coding, coffee, comedy and… alliteration.
That $5/month hosting plan isn't saving you money. It's costing you in downtime, speed, security, and support hours....
When a business says "Odoo doesn't work," they almost always mean "Odoo wasn't configured correctly." Here are the...
If hitting 'Update All' on your WordPress dashboard gives you anxiety, that's not paranoia. It's a warning sign...
Your site shows "Not Secure" and visitors can't get past the browser warning. An expired SSL certificate is...
Odoo's roots are in manufacturing and distribution. Service businesses can make it work — but not every module...
Many 'maintenance plans' are just a cron job with a markup. Here's the difference between real WordPress maintenance...
Count your business subscriptions. Now add the spreadsheets acting as databases, the docs serving as project trackers, and...
Your site gets traffic but doesn't turn visitors into customers. The problem usually isn't your offering — it's...
Odoo has a website builder. WordPress powers 40% of the web. They solve fundamentally different problems, and picking...
Your site is hacked. Maybe Google flagged it, maybe visitors see spam, maybe you just noticed an admin...
Page builders promise speed and flexibility. Custom themes promise performance and control. The right answer depends on your...
The Odoo setup that works at 50 orders a week quietly falls apart at 500. Here's what breaks...
When UNITAR establishes a new CIFAL center, the website is how government officials, NGO leaders, and institutional stakeholders...
A heritage cigar brand with 128 years of history needed one site to handle retail, subscriptions, wholesale, private...
Three BigCommerce sites meant three inventories, three order systems, and a full-time job just keeping them in sync....
A 170-year-old specialty printer needed more than a website. Parameter delivered a full Odoo implementation — custom B2B...
One accountable team for security, hosting, updates, and development.
